Thursday, September 11, 2014

Smartphones to account for two thirds of world’s mobile market by 2020

LONDON, ENGLAND: Smartphones will account for two out of every three mobile connections globally by 2020, according to a major new report by GSMA Intelligence, the research arm of the GSMA.

The new study, “Smartphone forecasts and assumptions, 2007-2020”, finds that smartphones account for one in three mobile connections today, representing more than two billion mobile connections. It forecasts that the number of smartphone connections will grow three-fold over the next six years, reaching six billion by 2020, accounting for two-thirds of the nine billion mobile connections by that time.

Basic phones, feature phones and data terminals such as tablets, dongles and routers will account for the remaining connections. The study excludes M2M from the connections totals.
“The smartphone has sparked a wave of global innovation that has brought new services to millions and efficiencies to businesses of every type,” said Hyunmi Yang, chief strategy officer at the GSMA. “As the study released today shows, smartphones will be the driving force of mobile industry growth over the next six years, with one billion new smartphone connections expected over the next 18 months alone.

“In the hands of consumers, these devices are improving living standards and changing lives, especially in developing markets, while contributing to growing economies by stimulating entrepreneurship. As the industry evolves, smartphones are becoming lifestyle hubs that are creating opportunities for mobile industry players in vertical markets such as financial services, healthcare, home automation and transport.”

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