Friday, September 12, 2014

Croatian Optima Telecom and SmartLabs to deliver next-gen interactive TV services

ZAGREB, CROATIA: SmartLabs announced that, in partnership with the Optima Telecom, Сroatia's second largest fixed line, Internet and Pay-TV provider, they have upgraded the OptiTV service and deployed a next generation end-to-end SmartLabs Interactive TV Solution.

More than 20 companies took part in the Optima Telecom tender process and after completing an extensive and detailed selection process, an end-to-end solution from SmartLabs was selected. The SmartLabs solution included a service delivery platform (SmartTUBE SDP), video infrastructure (SmartMEDIA), an advanced user interface (SmartTUBE UI) and the SML-482 STBs.

Whilst the SML-482 STB has been selected for new customers, a critical feature of the project was the migration of existing Optima Telecom customers from the legacy interactive TV platform to the new service, built on the SmartLabs solution, without changing their STBs. The new solution has been rapidly implemented and the customer migration process is now underway and legacy STBs, from STB providers Telsey and Albis, are fully supported on the new platform.

Ensuring support for legacy STBs enabled Optima Telecom to substantially reduce the capital expenditure involved in deploying a next generation Interactive TV solution whilst providing its valued existing customers a completely new TV viewing experience with the minimum amount of fuss.

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