Nominum launches world's first DNS-based solutions for mobile

BARCELONA, SPAIN: Nominum, the worldwide leader in network-based solutions and applications for service providers powered by its world-class Domain Name System (DNS) and Dynamic Host Configuration Protocol (DHCP) core engines, announced its expanding presence into the mobile broadband arena with the introduction of a new Nominum Mobile Suite, the first-ever purpose-built suite of solutions specifically designed for the changing needs of today’s mobile providers.

Mobile service providers today are under the dual pressures of ever-increasing demands for data and traffic and the need to differentiate and adapt quickly. The Nominum Mobile Suite features high-value applications to help mobile providers increase revenue, reduce churn and ultimately protect their brands – all the while making the most efficient use of their most finite resource – wireless spectrum. The launch of the Nominum Mobile Suite is grounded in the Nominum legacy in DNS solutions that started with founder and chief scientist Dr. Paul Mockapetris and updates it for the pace of today’s mobile Internet.

“Market conditions, especially the mobile data explosion and the migration to 4G, require providers to evolve their business models for the future while keeping up with the demands of today,” said Doug Miller, GM of Mobile Solutions for Nominum. “Nominum Mobile Suite is an integrated approach to helping carriers unlock the secrets to their most valuable asset – network traffic – to become more efficient, differentiated and agile.”

The Nominum Mobile Suite is built upon Nominum’s expertise in delivering high-value applications for leading fixed broadband operators. Applied to mobile, these applications support core functions around multiple mobile-specific network interfaces such as Gi, Gn and Gp DNS. The Suite helps providers achieve differentiation, efficiency and agility by addressing four predominant provider business needs.

Mobile Packet Core – This first-of-its-kind solution offers seamless integration of standard caching and authoritative DNS services into a single holistic and efficient solution for both 3G and 4G networks.

Network and Service Visibility – As networks advance and mobile customers consume more data, the need for visibility increases. This solution provides mobile service providers with anywhere/anytime access to the wealth of information generated by their network.

Subscriber Affinity – Leveraging the DNS platform, this solution enables providers to create network-based, value-added functions, from security from viruses and phishing attacks to parental controls and scheduling tools to enhanced end-user applications, which can improve subscriber experience and ultimately, improve loyalty.

Spectrum Efficiency – In addition to decreasing latency, this solution also manages wireless spectrum by preventing malicious activity enabling providers to quarantine abusive or infected customers, and addressing other forms of anomalous traffic.