Monday, February 27, 2012

Another year.. another GSMA RCS announcement!

SPAIN: The GSMA has maintained one of its most venerable traditions by announcing a new release to the RCS (Rich Communication Suite) specification at Mobile World Congress. Despite a long history of such announcements, there are no commercial RCS services anywhere. Jeremy Green, principal analyst, Ovum, has the following comment:

“The specification is now at release 5.0, and includes support for “IP-based voice and video calling; geo-location services and cloud storage”. Last year the GSMA announced an “enhanced” version of the specification with less functionality.

“As is also part of the tradition, commercial launches are promised for later in the year. This time the launches are scheduled for ‘this summer’ and involve operators in Spain, with others in France, Germany, Italy and South Korea “also committed to commercial launches in 2012.”

“Most exciting of all, RCS now has a consumer brand – ‘Joyn’, which “…will act as a mark of assurance to customers that they will have simple and direct access to enriched voice and messaging services wherever they are and whatever network they are using,” according the GSMA’s director general, Anne Bouverot.”

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