Wednesday, December 2, 2009

AudioCodes' VMAS -- VoIP mobile access solutions for service providers

LOD, ISRAEL: AudioCodes, a leading provider of Voice over IP (VoIP) technologies and Voice Network products, announced the launch of VMAS -- a new family of Mobile VoIP Solutions which comprises a variety of Mobile Soft Clients and a Client Management System (CMS) for leading Mobile Operating Systems and Smartphones.

AudioCodes' VMAS CMS provides carriers with a proven client distribution and back-end management system. In addition, AudioCodes VMAS clients support leading mobile operating systems such as Symbian, Windows Mobile, Apple OS and others. AudioCodes VMAS is currently available for leading smartphones like iPhone/iPod Touch, Nokia, Samsung, HTC and others.

According to a new market research report from In-Stat dated September 2009, the research company projects that by 2013, Mobile VoIP applications will generate annual revenues of $32.2 billion, driven by more than 278 million registered users worldwide.

"We believe that Mobile VoIP will become dominant in the next few years with the growing number of Smartphones and increased processing power and data availability," stated Lior Aldema, Vice President of Marketing and Product Management at AudioCodes. "Service providers are looking for new value added services to increase revenues while allowing end users to make low cost calls at significantly improved voice quality."

The introduction of VMAS offers a new set of applications and services, leveraging on next generation mobile and broadband networks. AudioCodes Mobile VoIP Solutions expand AudioCodes' VoIP product offering for service providers.

As a natural addition to IP Phones, media gateways, multiservice business gateways and media server lines from AudioCodes, this new line of Mobile VoIP products benefits from AudioCodes' technology infrastructure and proven track record of over 13 years in providing state-of-the-art high quality VoIP products for the growing VoIP industry.

AudioCodes Mobile VoIP Solutions are designed to meet the growing demand for new applications and services like roaming, allowing roaming subscribers to initiate voice calls and send text messages (SMS) over a cellular data and/or WiFi connection, using their current mobile handsets at highly cost-effective rates, which is expected to reduce service provider customer churn.

AudioCodes Mobile VoIP Clients are stand-alone mobile-phone SIP Soft Clients, featuring Standard and High Definition VoIP, and standards-based presence with an intuitive user interface. Clients are based on the latest Session Initiation Protocol (SIP) standards.

Developed through a multi-year partnership with MailVision, a leader in the SIP mobile clients market segment, the solution was deployed in several Mobile Operators and NGN Service Providers in the last 12 months. VMAS Clients utilize the phone's existing address book's contacts, allowing users to conveniently use their stored information with their phone's standard interface. The Client is interoperable with major SIP Softswitches and Gateways easing network deployment.

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