Tuesday, March 30, 2010

Nokia redefines the face of mobile email

BANGALORE, INDIA: With a great user experience and a focus on consumers across the spectrum, Nokia has further increased momentum on its email services.

As part of its email solutions offering, Nokia India now enables young professionals to stay ahead of their work, while remain connected with their social lives using Nokia Messaging and the Nokia E63. Now available in an all new white version, priced at Rs. 10,599, the Nokia E63 equips young professionals with a host of enterprise and personal solutions as they embark on their professional journey.

Viral Oza, Head – Activation, Media & Online Marketing, said: “Nokia believes email has become a standard part of the mobile experience, not a unique class of solution for a select part of the market. We are committed to serving the mobile email needs of the entire market with a complete portfolio of solutions across the full range of our devices and this move underlines that commitment.

“Stepping into the corporate arena is perhaps the most exciting phases of one’s career. Fresh graduates, in particular, undergo a huge transition at this point in life where they want to “gear up” to fast track into the corporate world, while staying connected with their old days and friends.

“We believe the Nokia E63 and Nokia Messaging solutions are the best companions of today’s young professionals. It accommodates multiple work and personal email accounts, letting users easily toggle from one email account to another, thus enabling them to be flexible and choose how, when, where and who to respond to and stay on top of both their personal and professional lives.”

Email @Nokia
Nokia offers email to consumers in three ways – for business users through Lotus Notes and Mail For Exchange, for individual consumers through Nokia Messaging (ones who have existing email accounts) and Ovi Mail for first time email users.

For consumers: Nokia Messaging for consumers is a push email UI that aggregates all the consumer email accounts through one client. It can support and mobilize up to 10 email accounts such as Gmail, Yahoo, Rediffmail, Sify and Indiatimes amongst others.

Nokia’s email solution removes the barriers and prohibitive costs associated with mobile email Nokia Messaging is easy to configure (simply in 3 steps!) with the consumer having to click on the email icon and then enter his email address and password. It ensures easy toggling from one email account to another, without closing the existing email account, and without having to go through the web browser. Supported on more than 35 device models, it has over 2 million active users in more than 100 countries today.

For enterprise buyers: Nokia works together with Microsoft and IBM in delivering best in class business email and business instant messaging experience. Business email solutions such as Mail for Exchange and IBM Lotus Notes Traveler deliver full mobile office experience with email, calendar, contacts and tasks. These cost efficient solutions utilize existing company email infrastructure.

Utilizing the presence information, business instant messaging enables users to streamline and manage the way they communicate with their colleagues, (be it chat, file sharing or calls). Companies utilizing standard internet email solutions (POP3/IMAP4) can take advantage either of Nokia Messaging, a service by Nokia, which provides a basic push email for standard internet email (POP3/IMAP4) accounts or the direct internet email access client included in Nokia devices.

For first time users: Mail on Ovi is a free, out-of-the box, email for first-time and more advanced users. Seventy five percent of the world's population has not used email services yet. Nokia aims to offer the first experience of email to these people on a mobile device.

Unlike any other email service which exists today, an Ovi Mail account can be created directly on the mobile phone. For first time email users, Ovi Mail provides an internet identity, as well as cross access to other Ovi services.

Ovi Mail is available across 100 devices in 180 countries in 20 languages currently, with many more planned. Since its launch in December 2008, more than 6 million Ovi Mail accounts have been created and India is among the top 10 countries where Ovi Mail subscribers come from.

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