airtel 3G service comes docking on the shores of Mumbai

MUMBAI, INDIA: Bharti airtel has launched its 3G services in India’s financial and
entertainment capital – Mumbai. This empowers millions of the always ‘on-the-go’ Mumbaikars with multiple ways of staying tuned to latest developments - using the ubiquitous mobile platform.

When in traffic at Mahim junction - airtel 3G services will allow customers to catch
the stock market action on Mobile TV, quickly access portfolio management sites - or keep a tab on share prices through stock related applications on airtel App Central. Similarly, even while catching the local train – entertainment lovers in Mumbai will now be able to leverage airtel 3G to access a host of exciting capabilities including
video talkies, fast music downloads and rapid social networking.

With airtel 3G services, customers can now access a wide array of capabilities at never experienced before speeds – thereby bringing them closer to all that they love. With the objective of delivering a robust 3G experience for customers, airtel has made significant network investments in Mumbai.

Commenting on the 3G launch in Mumbai, Atul Bindal, president - Mobile Services, Bharti airtel said: “Mumbai is the commercial and entertainment capital of India – and therefore at the leading edge of driving a paradigm shift from voice to data services. With the highest data penetration in India of over 20 percent, the city of Mumbai truly represents the data revolution story that our country is currently
witnessing. As we bring the power of 3G to Mumbai today, we are confident that this launch will add impetus to the expansion of data services in India. Whether stuck in office, or on the move - all Mumbaikars can now experience airtel 3G services and enjoy high-speed Internet access and a host of other exciting services on their mobile devices.”

airtel 3G will allow customers to enjoy various other exciting service offerings including video calls, high speed internet and video capabilities on social networks. A wide range of LIVE and on-demand TV channels as well as shows are also available on airtel 3G Mobile TV at an affordable price of Rs. 40 for 20 minutes per week.

airtel customers in Mumbai can now go 3G and choose from airtel’s easy-to-understand 3G tariff plans. Crafted to prevent ‘bill shock’, airtel 3G plans are designed to help customers monitor their data consumption with personalised usage limits and alerts. airtel 3G customers can enjoy the benefits of 3G speeds on the device of their choice – be it their mobile handsets, laptops or tablets.

Already launched in the cities of Bengaluru, Chennai, Coimbatore, Mysore, Manipal, Udipi, Jaipur and Delhi NCR – airtel will launch its 3G services in all 13 3G-license circles by March 2011. Having commenced the rollout of its 3G services a little over a month ago, airtel has already achieved the milestone figure of half a million 3G
customers across India.