Showing posts with label mobile Internet. Show all posts
Showing posts with label mobile Internet. Show all posts

Wednesday, September 16, 2009

Yankee Group uncovers 4G disconnect

CHICAGO, USA: While 60 percent of users surveyed by Yankee Group say they are interested in mobile Internet access, just 3 percent say they are anxiously awaiting 4G and 43 percent say they have heard the term “4G” but don’'t understand what it means.

That disconnect is just one hurdle service providers must overcome before they can successfully reap the promise of 4G and the mobile Internet.

These are core topics of 4G World and Mobile Internet World, which run through Sept. 18. The events have 7,000 registered attendees, and feature 250 sponsors and exhibitors and 150 speakers, including eight Yankee Group analysts. The report, “Beyond 4G Rhetoric: Capitalizing on the Mobile Internet,” released today spotlights industry challenges:

* Mobile Internet is spawning new, tougher competition. Service providers are not only challenged to transform their businesses for the mobile Internet, but must also keep up with innovative non-carrier competitors, like device makers Apple, Google, Microsoft, RIM and Nokia, as well as new entrants in emerging markets.

* High smartphone usage will continue to stress networks. Yankee Group surveys show 60 percent of users are likely or highly likely to purchase a smartphone as their next mobile device. Data traffic is expected to increase by more than 29 times between 2009 and 2015, with most demand coming from smartphones. In fact, the proportion of data traffic coming from smartphones will increase from 18.5 to 56 percent between 2009 and 2015.

* Service providers must overhaul their infrastructure. “In addition to moving to all-IP cores, service providers must adopt holistic strategies to transform their entire network, IT and operational ecosystems,” says Phil Marshall, senior research fellow and author of the report. “Service providers must capitalize on the mobile Internet or perish.”

Growing demand for mobile Internet requires 'smarter' networks

WAKEFIELD, USA: Telecom operators must allocate mobile broadband access according to business priorities and move away from flat-rate pricing plans to accommodate the growing “on-the-go” demand for mobile Internet services, according to two Comverse executives speaking this week at 4G World, a telecom conference about next-generation wireless technologies in Chicago.

“For close to 30 years, Comverse has had the foresight to develop products and solutions for coming waves of technology to ensure long-term operator success,” said John Bunyan, Chief Marketing Officer of Comverse, the world's leading supplier of software and systems enabling value-added messaging and content services, converged billing and active customer management, and IP communications.

“At 4G World, we will continue that tradition by sharing our strategies for smarter networks for mobile data and smarter systems for billing and active customer management,” Bunyan said.

The exponential growth in mobile data traffic growth requires a comprehensive approach to managing and controlling the traffic load, which can also reduce the urgency to expand existing network capacity.

Providing value beyond connectivity, the Comverse Mobile Internet HUB offers smart traffic management that allocates bandwidth based on a network’s real-time load.

The Comverse Mobile Internet HUB also helps network operators boost usage among current customers, as well as attract new ones, by providing flexible pricing plans tailored to individual user lifestyles and preferences and by speeding new services to the market ahead of competitors.

As more advanced applications and services become available on next-generation mobile networks, innovative pricing and billing models are more effective than flat-rate plans to help operators maximize revenues and improve their subscribers’ overall experience.

The Comverse ONE Billing & Active Customer Management solution, the company’s flagship Business Support System (BSS) offering, can support these emerging charging models, including hybrid prepaid/postpaid models, policy-based models and multiple identities. Comverse ONE is a single unified system that presents a consistent real-time 360-degree view of the customer.

”We welcome Comverse’s participation in our 4G World event to present their successful strategies for converged BSS and the mobile Internet,” said Ashvin Vellody, Senior Vice President, Research at Yankee Group. “Comverse’s solutions align well with our vision of the Anywhere Network® and further fuel the 4G communication lifestyle that consumers are striving for.”

Friday, September 4, 2009

Volvo drives straight into mobile phones, in India!

GURGAON, INDIA: Information to and communication with customers via the Internet are natural ingredients for all companies today. Volvo Cars currently has 90 websites in 36 different languages on 70 markets.

With the rapid technological development of mobile phones and the increase in mobile surfing, it is becoming increasingly important to be available on mobile sites too. A survey conducted in India last year showed that there were 42 million regular Indian Internet users -- but 106 million mobile surfers.

Surfing via the mobile phone requires websites of a different sort compared with traditional sites. For instance, graphics, texts, videos and other content must be tailored for mobile users.

"A mobile site is a compressed website. It has less information and must be even easier to navigate," says Sofia Heddson Fransén.

Same basis as World Wide Web
Volvo Cars has its global platform for its websites on the Internet. The mobile sites have been developed from the same platform and synchronised with it.

"It's vital for us to be available via mobile phones too. In large parts of Asia, mobile surfing is far more widespread than Internet-based surfing. We tailor our offering to suit the market."

Volvo Cars' international mobile site was launched on March 6 this year. It has now spread to 20 markets, the most recent additions being Germany and Britain.

Spain leads the way
The American and Spanish mobile sites are the two that have developed the furthest. The experiences obtained from them are excellent.

"It is extremely positive that Volvo is once again taking the lead in the Spanish auto industry when it comes to innovative communication," says Marta Lozano, CRM and
Interactive Marketing Manager at Volvo Cars' Spanish sales company.

The information customers are looking for on mobile sites are product presentations, offers and news. The site also has a car configurator where the user can build his or her own car by choosing a car model, colour and wheels and then downloading the car as a background image on the phone.

Sofia Heddson Fransén hopes that in the future, the mobile site will be the Volvo customer's natural link to the dealer for locating the nearest Volvo retailer, ordering a test drive and brochures, as well as other functions that are particularly suitable in a mobile phone. There is considerable development potential.

Thursday, August 13, 2009

Smartphone downloads from all app stores to reach 6.67 billion in 2014

MOUNTAIN VIEW, USA: Smartphone penetration in the US mobile markets is increasing rapidly. For some time, mobile operators have been offering a branded 'catalog' of mobile content and services that could be purchased from the handset itself.

However, all that is changing for smartphones, in which newer types of targeted app stores are being introduced to enable the device owner to purchase content from outside the operator environment. The availability of a large number of inexpensive or free mobile applications that leverage the next-generation technical capabilities of the target device will help drive adoption.

However, in the end, service differentiation and generating suitable return on investment from the app store business could be challenging.

New analysis from Frost & Sullivan: An Insight into the US Smartphone Application Storefront Market, finds that smartphone downloads from all app stores will reach 6.67 billion in 2014. The market segments covered in this research include prepaid and postpaid mobile, SMS and MMS, mobile Internet, iPhone, Android, Windows Mobile, Palm, and Symbian.

"Next-generation devices are being introduced at a rapid pace, and stakeholders are offering app stores to facilitate downloads of compelling applications from multiple categories, serving a wide range of communication, entertainment, information, and personalization requirements of the mobile user," says Frost & Sullivan Industry Analyst Vikrant Gandhi.

"For example, Apple, Google, Nokia, Palm and Microsoft have either already introduced app stores or are in various stages of app store rollouts and are working to ensure that the entire service experience is compelling for the end user or device owner."

A vast majority of applications are available 'free of cost' to the end user, significantly driving adoption in the US smartphone app store market. These applications leverage advanced device capabilities such as touch screen, accelerometers, full Web browsing, and location-based services, among others, to deliver a truly compelling proposition.

The most significant challenge is to ensure service differentiation and optimal management of the scale of the app store business. App store providers should always be open to support new business models to drive the introduction of innovative services and content types. Having a clear value proposition is also important for mobile operators.

"Unless the app store providers establish exclusivity agreements with application developers -- something that is not feasible for a large majority of applications -- it will be difficult to provide enough differentiation through the app stores," notes Gandhi.

"The best example of how this could be done is Apple's app store, in which the entire experience of service purchase and consumption -- including device characteristics, form factor and the operating environment -- was a radical shift at the time of its introduction."

This does not mean that services could not be differentiated at all. The moot point then is the extent to which providers are willing to invest in their infrastructure to offer new service to their customers, which then ties back into something that is still being examined -- identifying the main purpose of launching the app stores and if app stores alone are strong enough reasons to purchase a particular type of device.

A single participant cannot provide all the services in the mobile content industry. App store providers need to work with multiple application providers and offer them sufficient incentives for their app store initiatives.

Services of independent, third-party app store providers such as Handango, Handmark, and PocketGear can also be used to run an app store business profitably with adequate service differentiation.

"For instance, outsourcing or white-labeling of the app store business might become a good idea in the long run since a device vendor or an operating system provider may not want to commit large resources to manage the smartphone app store business," concludes Gandhi.

Tuesday, July 7, 2009

BOLT mobile browser renders 1mn pages in a single day!

CAMBRIDGE, USA: In the first 24 hours since releasing its newest version of its acclaimed BOLT mobile browser, dubbed Beta3, Bitstream Inc. recorded more than 1 million pages rendered for the first time since BOLT debuted at Mobile World Congress in Barcelona in February 2009.

Since February, BOLT has experienced a steady adoption rate averaging more than 50 percent growth in users per month. Over the last three months the company notes BOLT average usage has nearly tripled.

BOLT burst onto the mobile scene in grand fashion by racking up 1 million installations in just 18 weeks. With new features added in subsequent releases adding to the unique capabilities of this free mobile application, users can now use the “real web” from their mobile phones.

BOLT’s unique capabilities include:
* Fastest browser on the market – routinely at least 25 to 50 percent faster than competitors.
* Displays full websites just as they would appear on desktop computers.
* Watch videos from popular video services such as YouTube.
* Copy and paste text.
* Upload files to websites such as videos and photos.

“There is a lot of talk lately about the so-called ‘mobile Internet,’” said Anna Chagnon, Bitstream’s president and CEO.

“But the reality is that websites and web-based services built for the mobile platform are a very small slice of the ‘real web,’ and many of these mobile sites have far less content or utility than their desktop site companions. So, we designed BOLT not to be a mobile Internet application, but rather an application to see the real web from any type of mobile phone. This approach can extend the reach of the Internet to an estimated 2 billion or more people than those who rely on desktop computers for Internet access.”

Recent data also includes usage from the new BOLT lite, a new light version of the BOLT mobile browser. Recognizing that some mobile phones currently in use cannot support robust applications and some network providers limit the size of application downloads, Bitstream BOLT lite, a smaller application that includes all the essential features of the BOLT mobile browser but excludes some of the advanced features to maintain a small application size that can work on lower-end phones and virtually every mobile network.

BOLT lite retains BOLT’s feature-rich functionality, best-of-breed download speeds and desktop PC-style page layout.

BOLT and BOLT lite are available for free to anyone as part of Bitstream’s public beta test. Visit http://boltbrowser.com to download BOLT today. People who have already installed a previous version of BOLT on their phones will be prompted to download and install the update when they next start the mobile browser.

Tuesday, May 26, 2009

BOLT mobile browser takes India by storm

NEW DELHI, INDIA: Two months after its public debut at Mobile World Congress in Barcelona, Bitstream Inc. today announced that BOLT, the company’s web browser for mobile phones of all types, has more active users in India than in any other country outside North America.

Today, one in six of BOLT’s active users reside in India where users have visited more than 5 million web pages and consumed more than 1 terabyte of bandwidth using the mobile browser since it debuted in February of this year.

“Seeing how popular the BOLT mobile browser is becoming in India is particularly gratifying for the team here in India which has contributed to its engineering,” said Lokesh Joshi, director of research and development at Bitstream India. “The BOLT browser has been getting good reviews and strong support from users all over the world but it’s very exciting to see such strong adoption here in India. We are impressed with the number of feature phones in India on which BOLT is installed, leading us to believe that India’s mobile population is embracing mobile applications for regular phones faster than we are seeing in the West.”

BOLT’s feature set:
* Fast, secure, desktop-style web browsing on both high-end and low-end handsets.
* Unrivalled speed -– routinely at least 25-50 percent faster than competitors.
* Streaming video capabilities.
* Split screen and full screen modes for easy navigation and viewing.
* Easily add and select favourites and view browsing history.
* Intuitive keystroke shortcuts for easier navigation and content selection.
* Protection against spyware and malicious or faulty add-ons.

People are enjoying the video streaming feature of the BOLT browser -– the only mobile browser that lets people enjoy videos on average mobile phones from popular services such as YouTube, vids.myspace.com, video.yahoo.com, blip.tv, dailymotion.com, metacafe.com and more.

BOLT usage in India
Well over 100,000 different web pages have been visited by BOLT browser users in India, resulting in over 5 million web pages served in just the last fourteen weeks.

The top five domains visited most by BOLT browser users in India include:
orkut.com
google.com
youtube.com
yahoo.com
gmail.com

The top 5 Indian-based domains visited by BOLT browser users in India are:
rediff.com
manoramaonline.com
masalatalk.com
exbii.com
santabanta.com

Nearly 300 different models of mobile phones are currently used by BOLT users in India. Unlike in North America where BOLT has become very popular among the users of smartphones such as BlackBerry smartphones from RIM, India’s BOLT users are using feature phones in far greater numbers.

The 10 most popular phones used in India are:
Nokia N73
Sony Ericsson W200
Nokia N70
Nokia 3110C
Nokia 6233
Nokia 6300
Nokia N95
Sony Ericsson K530
Motorola MOTOROKR E6
Nokia N72

You can download the BOLT mobile browser for free

Friday, May 8, 2009

Telecom enhances globalization in every possible way!

Is it any other way, apart from this? I was quite surprised on being asked whether telecom growth somehow blocked globalization! Quite the opposite!!

Take the Indian telecom industry for instance! Those who have followed the Indian telecom closely -- right from the days of C-DoT developing 256-switch RAX, down to the introduction of mobile phones -- after massive overbidding by folks such as HFCL in 1994, to the introduction of the Internet in India -- on the eve of India's independence day in 1994 -- the growth of satellite communications in the country in the mid and late nineties -- remember DAMA? -- to, to the introduction of CDMA in the early 2000s, to the great proliferation of mobile phones that we see around us now!

Does any of this indicate India has not been able to globalize?

When C-DoT had introduced RAX in the late 1980s, it really brought about a telecom revolution. Today, we don't talk of C-DoT in the glowing terms that it really deserves. Who would have ever imagined that mobile phones would take off the way they have done now! And well, we just can't survive without the email and the Internet!

Let's trace the global telecom history from the late 1980s. When AMPS gave way to GSM, you had the feature called roaming! People wondered what they would do with this feature? Today, we complain, if we can't roam!

ARIB, Japan, had visited India in early 1994, to try and sell PHS. In those days, PHS and DECT were the hot WiLL technologies. Later, Japan, thanks to Takeshi Natsuno and NTT DoCoMO, saw the advent of i-mode, and well, it indicated the first signs of what mobile Internet would really do!

Pages and pages were rolled out screaming "WAP is CRAP"! Now, all phones are WAP enabled and no one says a word! We love to surf on the mobile phone now, isn't it? What about all those MMS messages, including the sleazy ones? You can do mobile blogging now, can't you? Also, update your Twitter!

In optical networking, in the early nineties, PDH gave way to SDH! We later saw the advent of DWDM and also VCSELs. With the advent of 3G in the late nineties, we discovered W-CDMA. China came up with TD-SCDMA, another 3G technology. For some time, LAS-CDMA tried to make its mark, then I don't know what happened to it!

How many of you know that a simple SMS led to the famous second people power revolution in the Phillipines in early 2001, a peaceful revolution that overthrew Philippine President Joseph (Erap) Estrada!

Why, I still remember, during a spot survey at a Frost & Sullivan's telecom conference in Singapore in 2001, I was one among the three who used the mobile phone to check my Yahoo mails. I received such stares Today, we can't stop talking about Blackberry and iPhone! In Hong Kong, in the early 2000s, I used my Siemens WAP phone to locate Indian restaurants! When Nokia added GPS via HS-CSD in Hong Kong's Citybus in 2000, it was sensational! Today, we talk about LBS and GPS, and all that!

I can go on and on with such anecdotes! If there was no telecom, the world would not have progressed in the manner it has done now. Still having doubts?

Wednesday, April 29, 2009

SatGuide appears on small screen with .mobi version

HYDERABAD, INDIA: With the increase in growth for handheld devices, the future unfolds itself through Internet access on mobile devices. This being a prediction for future, is the next best marketing strategy for all consumer driven organizations in the country.

Keeping the same strategy in view, SatNav Technologies has launched their website as a .mobi version making it highly accessible for all existing and potential customers on their GPRS enabled handsets. This version is compatible with all Windows and Symbian operating phones.

Earlier, people were not comfortable using the GPRS technology to browse for information due to various reasons like slow data transfer speed, network coverage for GPRS services and limited performance of the handset browser software. Also, the handsets had low resolution screens and the price for the usage of the data was really high.

However, all these excuses have now become pre-historic. People are now more dependent on their handsets than before. Since mankind is on the move at all times, they depend on their handsets to be their extra helping hand in communicating to the outside world, in capturing important information and also gathering necessary information for them.

For a consumer driven company, to be able to reach-out to their customer no matter what given situation they are in, is a priority. With the .mobi version of the website, SatGuide customers as well as others interested in the navigation products of the company can browse and get all the required information on their handsets.

The company said that the launch of this version of the website was done by only keeping customers benefit in mind. The .mobi version is optimized to browse the website on a mobile phone as it tackles all the hard factors like screens, device size, input/output options etc and soft factors like immediacy of the results.