Saturday, November 28, 2009

dtac and RIM launch BlackBerry solution in Thailand

BANGKOK, THAILAND: dtac and Research In Motion (RIM) recently announced that the BlackBerry solution will be available for dtac’s customers in Thailand on Dec. 2, 2009. At the launch, dtac will be offering BlackBerry service with the new BlackBerry Curve 8520 smartphone, including a special edition white model.

Khun Thana Thienachariya, Chief Commercial Officer of Total Access Communication Public Company Limited (dtac), said “BlackBerry smartphones are increasingly popular in the mainstream market and dtac is pleased to launch the BlackBerry solution backed by our strength and expertise in this area.

“BlackBerry smartphones provide an exceptional, feature-rich experience for people on the go and dtac’s high speed data network, dubbed “dtac Internet”, allows customers to enjoy fast and seamless service anytime and anywhere. BlackBerry service enables wireless email, internet surfing and social networking, among many other uses, and customers will appreciate the performance and reliability of dtac Internet which was recently rated highest for quality and speed in a survey of IT retailers around the country.”

dtac will be offering the BlackBerry Curve 8520 smarphone, in two colors – a glossy black finish and a special white model for the festive season. The BlackBerry Bold 9000 smartphone is also in the launch line-up.

“We are very excited to be launching the new BlackBerry Curve 8520 smartphone in Thailand with dtac and we believe it will be a popular choice with customers,” said Gregory Wade, Managing Director of Southeast Asia. “More and more people are switching from basic cell phones to smartphones and the BlackBerry Curve 8520 is an exceptional choice for first-time smartphone users.”

The new BlackBerry Curve 8520 smartphone is an incredibly approachable smartphone. It provides easy access to email, messaging (IM, SMS, MMS) and social networking sites (including Facebook and MySpace), as well as rich multimedia capabilities.

It introduces an innovative touch-sensitive trackpad for easy navigation and is also the first BlackBerry smartphone to feature dedicated media keys, integrated along the top of the smartphone, giving customers an easy, convenient way to control their music and videos. The BlackBerry Curve 8520 is a world phone and supports Wi-Fi, allowing faster Web browsing and extended data coverage.

In March 2009, Vodafone and dtac announced the signing of a Partner Market Agreement in which the two companies will cooperate to make certain products and services available to customers, including the BlackBerry solution.

Richard Daly, CEO of Vodafone Partner Markets, commented: “We are pleased to extend our co-operation with dtac to include the BlackBerry solution to complement our work together in roaming services and the shared success with our largest multinational accounts under the Vodafone Global Enterprise program. As part of our global marketing, support and product development community for the BlackBerry solution, we look forward to a close cooperation and excellent service to our mutual customers.”

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