Tuesday, January 24, 2012

Octoshape and Crunchfish solidify mobile partnership

ATLANTA, USA: Octoshape and Crunchfish announced a partnership that integrates Octoshape Infinite HD technologies into Crunchfish mobile application development platforms.

The combination of Crunchfish’s unique mobile app design and Octoshape’s high quality and efficient global content distribution technology sets the stage for rapid monetization of broadcast quality content on all connected devices. The first apps for iPhone, iPad and Android were showcased at CES in Las Vegas this year.

“When we started Crunchfish AB we had the dream of making technology that made a difference in people's lives,” said Paul Cronholm, co-founder and CEO at Crunchfish AB. “The collaboration with Octoshape realizes improved media experiences for people all over the globe on any device. We at Crunchfish are proud to do this together with Octoshape.”

In today’s connected device market, media companies and content aggregators face stiff challenges. Obstacles on the network side include providing high quality video experiences for which people are willing to pay. Hurdles on the application development side include providing consistent UI and consumer experiences across a diverse range of devices. The partnership between Octoshape and Crunchfish resolves these issues for broadcasters by combining the best-in-class video distribution technology from Octoshape with the innovative application development experience of Crunchfish.

“We find ourselves at the beginning of an explosion in global media distribution via connected devices,” said Michael Koehn Milland, CEO of Octoshape. “We are pleased to partner with Crunchfish to help our customers rapidly develop compelling and consistent user experiences to their device audiences.”

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