USA: BuzzMob, a location-based fan engagement platform for mobile devices, has hired event industry veteran Shawn Kernes to serve as the company’s chief technology officer. With over 15 years of technology and development experience, Shawn will assume responsibility for driving BuzzMob’s development strategy in order to establish business partnerships with live sports events, concerts, conferences, brands and venues.
Kernes is best known for his role as the founding CTO at StubHub, an online marketplace for sports, concerts and theater events tickets that was acquired by eBay in 2007. After the acquisition, Shawn served as eBay’s senior director of product development, where he led implementation and support initiatives for the company's international technology solutions program.
“Whether it’s in your living room, or at a live event, second-screen applications are enabling consumers to interact and engage with entertainment and rich media on a deeper social level,” said Shawn Kernes, CTO for BuzzMob. "Through using location and events as key interest indicators, BuzzMob enables event organizers to deliver highly targeted interactive content directly to their fans in real-time. It’s an incredibly innovative platform that aims to change how event attendees experience live entertainment.”
“Since our initial rollout last year, BuzzMob has received an incredibly positive response from sports organizations and entertainment properties around the country,” said Jeff Jackel, CEO for BuzzMob. “Through bringing Shawn’s extensive development experience to the BuzzMob team, we will be able to fully capture the market opportunities in front of us. We are looking forward to several significant partnership announcements over the coming weeks. Stay tuned.”