Wednesday, May 19, 2010

Australia’s FetchTV selects Envivio to deliver IPTV offering

SOUTH SAN FRANCISCO, USA: Envivio Inc. announced that FetchTV has selected Envivio’s Three Screens solution as the delivery platform for its subscription TV offering.

The FetchTV service employs Envivio 4Caster C42 video encoders, featuring Extreme codec technology, to deliver visually stunning standard and high definition content over capacity restricted broadband networks without degradation.

The 4Caster C42 allows FetchTV to create a high quality alternative to incumbent services that can be delivered by Australian ISPs over consumers’ existing broadband connections. The systems have been deployed at two head-ends located in Melbourne and Sydney.

FetchTV CEO Scott Lorson said: “FetchTV is about delivering broadcast quality TV content to viewers via ISP partners’ broadband connections. Our service is far removed from grainy, low resolution images of traditional IPTV suppliers—we’re a broadcaster providing subscribers with a premium viewing experience. Envivio’s delivery platform allows us to ensure a high quality of service for standard and high-definition broadcasts over a multicast broadband network.”

“The vision behind the creation of Envivio Three Screens solutions has always been to encourage innovative services and business models such as FetchTV,” said Envivio CEO Julien Signès. “By maximizing the quality of experience that can be delivered over IP networks and removing the constraints ordinarily imposed by bandwidth limitations, we provide tremendous flexibility for creating compelling new ways of reaching consumers and affording unprecedented choices.”

The Envivio IPTV head-end on which the FetchTV service is built is an all IP-based solution, which simplifies integration and routing while enabling easy scalability. This provides FetchTV with the flexibility to add channels as needed, and the potential to move into mobile and web based formats if required.

The head-end includes the Envivio 4Stream IP gateway, which ingests content from satellite, cable and terrestrial networks and feeds it directly to Envivio 4Caster C42 systems for encoding/transcoding. 4Caster systems directly transcode MPEG-2 and H.264 input, eliminating the need for costly ingest equipment such as IRDs for satellite sources and video matrices for signal routing.

The Envivio Extreme compression codec enables the delivery of top quality video at the very low bitrates required for IPTV, including HD video at only 4 Mbps. The 4Caster C42 can be configured to deliver streams for any consumer screen including IPTV, Mobile TV and Internet TV.

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