Monday, January 31, 2011

CSR’s aptX hi-fi quality Bluetooth stereo selected for Samsung mobile devices

BANGALORE, INDIA: CSR, an industry leader in connectivity, location, and audio platforms, announced that Samsung Electronics will incorporate CSR’s aptX audio technology into its mobile devices and accessories.

This will be the first time that aptX enabled Bluetooth stereo will be featured in a range of mobile devices and accessories by a global leader in consumer electronics. The innovative aptX audio technology delivers low-latency audio and high-fidelity quality stereo over wireless connections such as Bluetooth.

CSR’s aptX solution has already been adopted by a number of innovative consumer electronics brands as a result of its market-leading Bluetooth audio quality, and now features in a growing array of wireless speaker dock and stereo headphone products.

“Samsung has established a reputation among consumers for the consistent delivery of high performance products that offer genuine innovation and exceptional value,” said Anthony Murray, Senior Vice President of CSR’s Audio and Consumer Business Unit. “Samsung’s decision to partner with CSR is a defining moment for our aptX solution; highlighting aptX as a true ‘must-have’ feature and one that consumers will start to expect as standard. Consumers everywhere stand to benefit from its superior wireless stereo audio quality.”

CSR aptX delivers outstanding stereo audio quality over Bluetooth connectivity and its full audio-frequency bandwidth matches hi-fi performance. Its low audio coding delay minimises latency effects and ‘lip-sync’ issues making it ideal for use in multimedia devices and it offers backward-compatibility with SBC enabled Bluetooth.

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