REDWOOD CITY, USA: Openwave Systems Inc. announced that Telstra, Australia’s leading telecommunications and services company, has selected Openwave Mobile Analytics.
This solution provides Telstra a dashboard view of all aspects of aggregated mobile subscriber data activity, leveraging a platform of intelligent analytics and rich reporting capabilities across its mobile device portfolio, including smartphones and feature phones, iPhone traffic, netbooks and other mobile-capable devices.
Openwave Mobile Analytics empowers Telstra to aggregate subscriber data and behavioral information across a variety of data sources, including on portal and open internet browsing, mobile email messaging, video and audio streaming, device type, demographics and location to provide a 360-degree view of their mobile subscriber base.
Openwave Mobile Analytics also provides Telstra with insight into the operational aspects of their mobile broadband network, allowing them to control network operations more efficiently by optimizing present capacity and managing ongoing bandwidth demands.
“By providing enhanced usage reporting and marketing information, Openwave Mobile Analytics really does enable us to better serve our customers,” said Ross Fielding, Executive Director, Telstra Product Management.
“Mobile Analytics is able to aggregate usage data and generate meaningful reports in a timely manner which means we have a far better understanding of what our customer base as a whole is using and what they are after,” he said.
“As demand for mobile data continues to grow exponentially, mobile analytics is quickly emerging as a critical necessity for operators to understand current and future demands on their networks, as well as provide more relevant content and services based on subscriber behavior, profile and device,” said John Giere, senior vice president, products and marketing, Openwave.
“Openwave Mobile Analytics provides operators like Telstra with the customer intelligence management platform they need to improve their understanding of mobile data usage, view mobile traffic patterns and make adjustments accordingly to optimize their network assets, deliver targeted content to users and monetize relevant services.
“Through interactive and customizable reporting with intuitive drill-down capabilities, Mobile Analytics helps operators identify and proactively manage bandwidth allocation as well as make business critical decisions based on subscriber behaviors and usage patterns and trends.”
Openwave Mobile Analytics enables an operator to monetize their detailed knowledge of their subscriber base in order to unlock innovative new revenue streams.
Showing posts with label Telstra. Show all posts
Showing posts with label Telstra. Show all posts
Monday, August 3, 2009
Thursday, July 9, 2009
Diverging incentives emerge in Australia's NBN
David Kennedy, Research Director at Ovum
AUSTRALIA: The Australian government announced in April 2009 that it was abandoning its tender for the construction of an FTTN network, and would instead pursue an FTTH access network to reach 90 percent of the market within eight years.
The accompanying discussion paper sought recommendations for regulatory change both in the short term and in the long term. After the publication of the submissions on 12 June, the expectation was that the government would digest the submissions and develop draft policy proposals.
In fact, the relevant Minister issued a press release last Friday 3 July, seeking industry input on several specific issues related to the NBN:
* The optimal access regime for the NBN, including, for example, the legislative obligations that should be required to ensure the NBN company operates on a wholesale-only, open-access basis; the process for identifying services to be offered; how the prices and non-price terms and conditions of those services should be set, and for how long; and the role of the Australian Competition and Consumer Commission.
* The appropriate equivalence obligation for the company and the services it offers, and how this would operate in practice.
* The nature of ownership restrictions applied to private-sector investors to protect the government’s equivalence objective for the wholesale-only network.
* Arrangements for the government to sell its stake in the network in the future.
* Any other rights and obligations to be conferred on the company.
These are all very good questions, but why are they being asked now, and in this manner?
Diverging incentives
When the industry submissions were released on 12 June, it became apparent that most industry operators, particularly Telstra’s competitors, were focused on the short-term structural separation of Telstra’s copper access network. In contrast, scant attention was paid to the regulatory requirements for an NBN. This is why the government has been forced to seek further input.
We believe that this reflects a gap between the industry and the government. While the government is committed to the long-term goal of building an FTTH access network in Australia, Telstra’s competitors have far more interest in the regulation of the existing copper access network than in an FTTH network that will take years to build.
So far, this is mere short-termism and therefore unsurprising. However, there are deeper forces at work that are setting the government and Telstra’s competitors more seriously at odds.
Telstra’s competitors are currently abandoning DSL resale and are generating good operating margins on their installed DSLAMs. The NBN threatens this arrangement because it will ultimately force them off regulated ULLS into the uncertainty of a wholesale fibre network, where wholesale pricing and their ability to differentiate may be less favourable.
We think these fears are well-founded, because the NBN will be far more viable if ULLS is actually cut off as FTTH is rolled out, avoiding revenue fragmentation and reducing the need for government subsidy of the NBN.
There is also a real prospect that the current de-averaged prices for ULLS access, with lower prices in the cities, will give way to uniform national wholesale pricing and push up access seekers’ costs in their key markets.
Transition management will be key
This problem underlines how tricky the transition from copper to NGN will be. In fact, the policy challenge can be summed up as a complex process of transition management.
The apparently minor incident of a press release points to the more substantial reality: that the government, Telstra’s competitors and Telstra itself do not have the same incentives in this process. As a result, the Minister cannot assume that he will have the automatic support of either side of the industry for the government’s NBN objectives.
AUSTRALIA: The Australian government announced in April 2009 that it was abandoning its tender for the construction of an FTTN network, and would instead pursue an FTTH access network to reach 90 percent of the market within eight years.
The accompanying discussion paper sought recommendations for regulatory change both in the short term and in the long term. After the publication of the submissions on 12 June, the expectation was that the government would digest the submissions and develop draft policy proposals.
In fact, the relevant Minister issued a press release last Friday 3 July, seeking industry input on several specific issues related to the NBN:
* The optimal access regime for the NBN, including, for example, the legislative obligations that should be required to ensure the NBN company operates on a wholesale-only, open-access basis; the process for identifying services to be offered; how the prices and non-price terms and conditions of those services should be set, and for how long; and the role of the Australian Competition and Consumer Commission.
* The appropriate equivalence obligation for the company and the services it offers, and how this would operate in practice.
* The nature of ownership restrictions applied to private-sector investors to protect the government’s equivalence objective for the wholesale-only network.
* Arrangements for the government to sell its stake in the network in the future.
* Any other rights and obligations to be conferred on the company.
These are all very good questions, but why are they being asked now, and in this manner?
Diverging incentives
When the industry submissions were released on 12 June, it became apparent that most industry operators, particularly Telstra’s competitors, were focused on the short-term structural separation of Telstra’s copper access network. In contrast, scant attention was paid to the regulatory requirements for an NBN. This is why the government has been forced to seek further input.
We believe that this reflects a gap between the industry and the government. While the government is committed to the long-term goal of building an FTTH access network in Australia, Telstra’s competitors have far more interest in the regulation of the existing copper access network than in an FTTH network that will take years to build.
So far, this is mere short-termism and therefore unsurprising. However, there are deeper forces at work that are setting the government and Telstra’s competitors more seriously at odds.
Telstra’s competitors are currently abandoning DSL resale and are generating good operating margins on their installed DSLAMs. The NBN threatens this arrangement because it will ultimately force them off regulated ULLS into the uncertainty of a wholesale fibre network, where wholesale pricing and their ability to differentiate may be less favourable.
We think these fears are well-founded, because the NBN will be far more viable if ULLS is actually cut off as FTTH is rolled out, avoiding revenue fragmentation and reducing the need for government subsidy of the NBN.
There is also a real prospect that the current de-averaged prices for ULLS access, with lower prices in the cities, will give way to uniform national wholesale pricing and push up access seekers’ costs in their key markets.
Transition management will be key
This problem underlines how tricky the transition from copper to NGN will be. In fact, the policy challenge can be summed up as a complex process of transition management.
The apparently minor incident of a press release points to the more substantial reality: that the government, Telstra’s competitors and Telstra itself do not have the same incentives in this process. As a result, the Minister cannot assume that he will have the automatic support of either side of the industry for the government’s NBN objectives.
Monday, June 15, 2009
Comverse names 10 finalists for fourth annual Innovation Awards
WAKEFIELD, USA: Comverse has announced 10 finalists for its Fourth Annual Innovation Awards. The winners will be announced next week during Comverse EXPO 2009, the telecom industry's leading virtual event.
The awards, organized in association with market research firm Yankee Group, honor service providers that have creatively implemented a Comverse solution to achieve significant business success. Examples include new monetization schemes, exceptional speed and scope of deployments, outstanding launch and business models, unique market penetration approaches, and significant cost reductions.
The 10 finalists are:
Bezeq (Israel): Migrating to IP-based residential and business voice services using Comverse MyCall Broadband IP Telephony, IP Centrex and IP Trunking;
m:tel (Montenegro): Deploying Comverse Converged Billing in an ultra-fast fashion, which allowed the service’s launch to capture roaming traffic during the summer tourist season;
SFR (France): Solving the problem of limited message storage space in handsets by saving text messages on the web using Comverse Messaging Router with Messaging Personalization and MT Interception capabilities;
SingTel (Singapore): Offering ground breaking advertising services to top-tier advertisers, media agencies and small- to mid-sized enterprises using Comverse Mobile Advertising;
Softbank Mobile (Japan): Innovative mobile enterprise telephony solution that integrates mobile phones with PBX-based enterprise telephony using Comverse Converged IP Centrex and IP trunking;
Telecom Italia: Consolidating postpaid billing operations for 22 million accounts using the Comverse Billing Solution;
Telefonica Moviles (Movistar Chile): Implementing a new Comverse Real-Time Billing feature that provides SMS notification to callers trying to reach prepaid subscribers whose service has been temporarily disrupted;
Telstra (Australia): Deploying an online integrated inbox to support unified messaging from multiple devices and platforms using Comverse Messaging Gateway;
Vodafone Group (Global): Driving a leading industry group for mobile communications (Open Mobile Terminal Platform) to recommend industry specifications for visual voicemail, which will support its mass market penetration; and
Vodafone India: Creative prepaid marketing offerings, including Special Tariff Vouchers, using Comverse Real-Time Billing.
“We selected the finalists from a large, diverse group of customers, spanning all regions, tiers and lines of business,” said Urban Gillstrom, Global President of Group Sales at Comverse, the world's leading supplier of software and systems enabling value-added messaging and content services, converged billing and active customer management, and IP communications.
“Their successful and innovative deployments of our Billing, Value-Added Services and IP Communications offerings reflect the great versatility and breadth of Comverse's solutions, which can be easily tailored to the business needs of each operator,” Gillstrom said. “The Innovation Awards are an integral part of this year's highly anticipated Comverse EXPO event.”
The awards, organized in association with market research firm Yankee Group, honor service providers that have creatively implemented a Comverse solution to achieve significant business success. Examples include new monetization schemes, exceptional speed and scope of deployments, outstanding launch and business models, unique market penetration approaches, and significant cost reductions.
The 10 finalists are:
Bezeq (Israel): Migrating to IP-based residential and business voice services using Comverse MyCall Broadband IP Telephony, IP Centrex and IP Trunking;
m:tel (Montenegro): Deploying Comverse Converged Billing in an ultra-fast fashion, which allowed the service’s launch to capture roaming traffic during the summer tourist season;
SFR (France): Solving the problem of limited message storage space in handsets by saving text messages on the web using Comverse Messaging Router with Messaging Personalization and MT Interception capabilities;
SingTel (Singapore): Offering ground breaking advertising services to top-tier advertisers, media agencies and small- to mid-sized enterprises using Comverse Mobile Advertising;
Softbank Mobile (Japan): Innovative mobile enterprise telephony solution that integrates mobile phones with PBX-based enterprise telephony using Comverse Converged IP Centrex and IP trunking;
Telecom Italia: Consolidating postpaid billing operations for 22 million accounts using the Comverse Billing Solution;
Telefonica Moviles (Movistar Chile): Implementing a new Comverse Real-Time Billing feature that provides SMS notification to callers trying to reach prepaid subscribers whose service has been temporarily disrupted;
Telstra (Australia): Deploying an online integrated inbox to support unified messaging from multiple devices and platforms using Comverse Messaging Gateway;
Vodafone Group (Global): Driving a leading industry group for mobile communications (Open Mobile Terminal Platform) to recommend industry specifications for visual voicemail, which will support its mass market penetration; and
Vodafone India: Creative prepaid marketing offerings, including Special Tariff Vouchers, using Comverse Real-Time Billing.
“We selected the finalists from a large, diverse group of customers, spanning all regions, tiers and lines of business,” said Urban Gillstrom, Global President of Group Sales at Comverse, the world's leading supplier of software and systems enabling value-added messaging and content services, converged billing and active customer management, and IP communications.
“Their successful and innovative deployments of our Billing, Value-Added Services and IP Communications offerings reflect the great versatility and breadth of Comverse's solutions, which can be easily tailored to the business needs of each operator,” Gillstrom said. “The Innovation Awards are an integral part of this year's highly anticipated Comverse EXPO event.”
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